Working Together We Will Build a Better World 

Ley Gal 

February  8th - 2005
Issue # 08
Best Marketing Reviews

In This Issue...

Introduction
Feature Article
Review of the week
Download of the Week
Feedback from subscribers
Advertising
Archives
Subscribe/Unsubscribe Information

When Advertising EXPERIENCE Matters...the Most... 

 This is where you should be: 

6 + YEARS of experience in the SAME Spot! 

Introduction

Dear subscriber

Welcome every new subscriber in these weeks.

Well this is a big week, I am polishing the new
e-book that I was planning to launch in my Birthday.
February 12th, but is not possible, because some of
my partners were traveling during this month.

I will be sending one issue that only have this 
Important information, because as my subscriber
You’ll get it for an introductory price.

Stay tuned for a message in the near days that
Says: e-book launch, subscribers special offer.

If you need any help please ask for it, I’ll be
here to make any effort to help you.

If you would like to send any comments, feel free to 
send me an email

Ley Gal

Feature Article

Joint Venture Endorsements Bring Targeted Traffic Fast and Easy
by Chauncey D. Twine, III


Let me begin by making a bold statement: Joint Venture
Endorsement Marketing is the most underrated, yet most powerful
method available to attract targeted customers to your site--bar
none. I know that you may be scratching your head right about
now asking yourself, "What is this guy talking about? Everyone
knows that search engine positioning is the most effective form
of promotion."

Granted, search engine placement is important for any web-based
business to succeed. However, what makes joint venture marketing
the most effective online and offline form of promotion, is that
it builds on the most valuable asset of any business--customer
loyalty. Still unsure of what I'm getting at? Let me explain...

The Power of Relationships

Merchants are constantly trying to build stronger relationships
with their clients. For example, many web-based businesses today
offer a free subscription to a weekly newsletter offering
valuable information to their customers. Some merchants will
even offer special discounts to their customers through their
newsletters. The purpose of offering this free resource is that
it gives businesses an avenue to maintain rapport with their
customers and build long-term relationships to ensure repeat
purchases. Once a merchant has gained a customer's trust, he is
practically guaranteed sales from that customer for years to
come. Now you can take advantage of that merchant's customer
loyalty to sell his customers YOUR products through a joint
venture endorsement. Are you beginning to see the power of this?
If you were to merely send out an advertisement to one of those
"red hot" mailing lists, you would be lucky to get a 1-2%
response--at best. However, if you have your products endorsed
by the publisher of an ezine related to your service, you can
expect a response that is 20-30 times greater!

Finding Endorsers

Finding businesses to endorse your product is easy. First of
all, make sure that your joint venture associate has established
a strong relationship with his customers. Any business that
offers a newsletter or ezine is an excellent candidate for a
joint venture because they maintain constant contact with their
clients.

Secondly, you want companies that have established solid
relationships with their customers in a related industry but
which are not competitive with yours. For example, if you own a
web hosting company, you can easily joint venture with a web
design company, a search engine optimization service, or even an
ezine related to Internet technology. The possibilities are
enormous! This is an important aspect to remember because it
ensures that your product is being endorsed to a highly targeted
market that is interested in what you have to offer.

Lastly, to be really effective, you want companies that have a
significantly large customer base to endorse your products.
Being endorsed by a company with no more than a few customers
would be a definite waste of time.

Arranging the Deal

Once you have selected companies that meet the above criteria,
you simply contact them by phone, fax or even email, and ask for
their endorsement. I suggest you contact them by phone as
opposed to fax or email because your offer will be taken much
more seriously if you make personal contact.

You'll want to offer the endorser a complimentary sample of your
product or service so they will be able to give a much more
credible endorsement once they have actually used what you have
to offer. And if what you sell is a truly top-notch product,
they will be happy to endorse it because they will feel as if
they are doing something good for their customers. However, you
will still have to provide them with some sort of compensation
in order to get most merchants to endorse your product. I
suggest that you either offer them a percentage of the sales
generated from their endorsement or give them access to your own
customers by endorsing their product to your customer base.
Either way, it is a win-win situation for both parties.

Conclusion and Summary

At this point, let me make one thing clear. Do not confuse joint
venture marketing with merely a link exchange or banner exchange
program. These forms of marketing do not utilize the valuable
asset of customer relationships that can only be achieved
through a personal endorsement of one merchant's products by
another.

In summary:

1. Joint Venture Endorsement Marketing is a very targeted form
of marketing because the endorsement comes from carefully
selected businesses with clients that would be interested in
what you have to offer.

2. It is a very inexpensive form of marketing because you pay
your endorser based only on the sales that result from his
endorsement. If you arrange a deal where you endorse each
other's products, then you have no expenses at all!

3. Since the endorser has a strong relationship with his
clients, and because of his recommendation of your service,
those clients will be much more inclined to put their trust in
you and become a lifetime customer of yours, as well.

Start applying these principles of Joint Venture Endorsement
Marketing today and watch your profits explode!


=============================================

Chauncey Twine would like to give you more information about the
power of Joint Venture Marketing. Send a blank email to
subscribe to his free ezine, the "Advanced Marketer"
(mailto:advm-subscribe@egroups.com) and you will instantly
receive a FREE 14 chapter e-book on Joint Ventures and Internet
Marketing! Download it now because it is HOT!

=============================================
Listen to these powerful recordings and discover for 
yourself, how to easily earn a living online.

Go for it before the price increase

Did Anyone tell You Today You Are Terrific!! Hanne Andersen Publisher/WebMistress

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